SEO Services

Rank better and generate more conversions

Improve Rankings & Conversions

Is your website underperforming? Are you spending thousands on web services that aren’t generating any traffic or calls?

There may be just a few barriers in the way of your website bringing you business. Most issues fall into one of 3 categories:

  1. If you’re not ranking well on search engines we can do a keyword analysis to determine how to adjust the content on your website.
  2. If you are ranking well but no one is clicking on your result, we can redefine your google snippet to be more engaging.
  3. If you are ranking well and people are clicking your search result, but they’re leaving your site immediately or just not taking action, we’ll perform a thoughtful analysis of your website’s design and content.

We want to create an intuitive flow of information paired with beautiful design and some well-placed “calls to action” to help generate clicks, calls, or form submissions.


How We Do It

Setting up an SEO Conversion Funnel is different for every business, but there are four common goals that every one shares.

  • Ranking High
    We secure high ranking pages on search engines through tailored content and a thorough analysis of what we think “searchers” will type in to google. We develop a strategy so you dominate your niche.
  • Generating A Click
    It does you no good if you’re first on a google search but people don’t click on your result. We want people to visit your page. We do this by customizing your “google snippet” to draw people in.
  • On-Page Guidance
    Once on your page, visitors are directed through an intentional set of pages (or sales funnel) to get them the right information as fast as possible.
  • Generating An Action
    Now that they’re convinced, we want visitors to take action (call, email, sign up, etc). We’ll help you develop a plan to capture your interested audience, and establish a set of tools to do so.

Beware! There are many SEO services on the internet that claim they can improve your search rankings, but if they don't tell you exactly what they do (because it's proprietary) they're likely scamming you. Nobody has a secret "in" with Google, Bing, and Yahoo. The only way to rank better is through tailored content and coding best practices.

Trolley Web does a comprehensive analysis of the SEO funnel on your site to make sure clicks are converting to calls - from ranking high in search engines, to getting clicks, to code best practices, and calls to action.  The bottom line, we help you rank higher and get more calls. Spend less time on finding business and more time doing what you do best.

There are different strategies for each business and industry. Talk with us to set up an SEO consultation.

Frequently Asked Questions

No we do not. Backlink building is the last step in a search engine optimization. We focus on everything that comes before that. Most companies focus exclusively on backlink building, however, it's a waste of time and money if you haven't addressed the underlying problems first.

We cannot guarantee you'll rank on the first page, however, our well thought out process will guide you through the necessary steps to improving your search rankings by addressing the major factors in SEO. At the end of the day, if your industry is saturated then it will be much more difficult to rank on page one.

While other companies obsess with back link building, we focus exclusively on content and user experience. We'll do a thorough assessment of your industry and tailor your page with the most effective content. Search engines will pick up on this and start ranking you higher in days. Sometimes just a few tweaks to your content can move you from page three to the top of page one.

Want to learn more? Give us a call!

Trolley Web is a Delaware web design firm located in Trolley Square in Wilmington. We’ve helped hundreds of Delaware businesses succeed by creating robust web presences. We’ve been thriving in Wilmington since 2013.